About Idan CarmeliA B2B marketing veteran with a penchant for the written word and a geeky fascination with technology. Through Converto, a marketing services agency he's founded, Idan combines his professional passions to deliver the benefits of marketing automation to B2B organizations large and small, especially through intelligent, well crafted lead nurturing programs.
Latest Posts By Idan Carmeli
- 04.05.17A Blueprint for Marketing Operations – Interview with Dori Raveh
- 03.19.17How one B2B marketer nails the Lead-to-Revenue chain, one link at a time
- 05.31.16Marketers vs email security bots: an emerging war
- 05.24.16Creating Hero Journeys in Lead Nurturing
- 04.12.16Writing great email copy – tips by Ann Handley